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Web Push Notifications mean a channel for communicating with customers who visited your store at least once and agreed to receive special notifications from their web browser. You can set it up in your store without having to install extra scripts or integrating external solutions (as it is with competing solutions).
Web Push - notifications displayed in the browser as a supplement to e-mail and text messages
Web Push Notifications mean a channel for communicating with customers who visited your store at least once and agreed to receive special notifications from their web browser. You can set it up in your store without having to install extra scripts or integrating external solutions (as it is with competing solutions).
Web Push Notifications
Display Web Push Notification in your customer's browser which, regardless of emails you send, inform about the newsletter , the progress of handling the order, promotions , discounts, or product re-availability. Web Push notifications can also be sent to those who have not signed up or made purchases at your store, but have agreed to receive notifications in the browser.
Web Push notifications on your computer and mobile devices
Getting to your customer with information about the progress of the order, promotions or product re-availability has never been so quick, simple and cheap. Web Push notifications appear as popup windows in the browser, but they are not considered as spam or advertisements, so they are not blocked by AdBlock. With Web Push notifications, you can display a specific information in your client's web browser, not just on the desktop computer screen, but also on mobile devices. Interestingly, information will appear in the popup window also when the person for whom it is targeted is not on your store page, and will also be able to "wait" until the user turns on their browser. On mobile devices, Web Push notifications will be presented as simple notifications which are showing up when using different mobile applications.
Web Push Notifications as a supplement to emails, text messages, marketing automation, and email newsletters.
In IdoSell Shop, Web Push notifications complement the email and text messages, marketing automation and email newsletters. You can set it up in your store without having to install extra scripts or integrating external solutions (as it is with competing solutions).
Advantages of Web Push notifications
- High delivery rate - if your browser is turned on, you do not need to be on your store page to receive a notification. If the notification was sent, but your customer has not yet turned on the browser, then the notification will "wait" for them
- Resistance to spam filters or plugins that restrict displaying your ads (e.g. Adblock). Web Push notifications agreed upon are not blocked in any way
- Compatibility with many devices - eg. Windows computers, Android phones. The widespread use of Web Push notifications means that more and more web browsers are available on a variety of platforms and devices
- Easy to manage subscription - Web Push subscriptions require customer's approval, which may be changed any time in the browser. The advantage of this solution is no need to search for a link to unsubscribe as it is in case of newsletters
- Customization abilities - you can add a logo or product photo to the notification, and you present customers with a non-invasive subscription toplayer
What can you use Web Push notifications for?
- Transactional messages e.g. notification about sending the order; request for opinion - the validity of the notice lasts 15 minutes after sending it
- Marketing automation for example notification about abandoning the basket; product re-availability - validity of the notice from 1 to 31 days from the date of sending
- Email and newsletter campaigns for example notification about a promotion, or a contest that also reaches an anonymous customer, because in this case you do not need an email address or a mobile phone number. The message itself can be viewed as a preview of the email in a web browser - the validity of a notification from 1 to 31 days from the date of posting
Personalize your Web Push notifications and stand out from the competition
An invitation to subscribe to notifications that appear on your store, as well as any Web Push notification you send, may be personalized, in the form of another icon, depending on the type of message sent.
Our graphics department will help you personalize Web Push notifications