This page has an extended version containing more details.

In order to get access

Log in

In IdoSell Shop, on a daily basis, we handle hundreds of thousands of on-line orders generated by thousands of our clients. Everything that we describe in this section really influences the Polish and the Global e-market.

Edu blog - IdoSell Shop online stores



12 January

We have reached 99.9974% of uptime (SLA) for our services in 2016

Every year we conduct a detailed SLA analysis for IdoSell Shops. The measured SLA was 99.9974%. It means that last year, an average a virtual server was unavailable for only 13 minutes and 40 seconds. We are very proud that we were able to reach such high level of uptime for our comprehensive services. It is significantly higher than market norms and standards, even for hosting of static pages.

read more


30 August

Smells like coffee! Konesso - case study of a successful omnichannel coffee business

Over the past three years, Konesso.pl became one of the leading online coffee stores in Poland, with tens of thousands of customers praising their product quality and service. Coffee connoisseurs may also enjoy a hot cup in person, in one of Konesso's brick-and-mortar shops. How do they manage all this? Have a look at our case study and a short interview with Grzegorz Bienko - Konesso's owner.

read more

4 August

Guidebook: Why your brand's Facebook profile is a must-have in an online store marketing strategy?

Social media constitute an important and valuable online business channel. Facebook is a perfect and obvious example, as it includes fanpages, advertising system, events, ratings, opinions and, what is the most important, allows you to target specific customer groups who spend their time on social media. The tools are already there - what is left is learning how to use them effectively. How do you achieve your business goals through Facebook?

read more


25 July

Google Analytics and your online store - duo that plays a key role - part 2: practical applications

Tools and data provided by Google Analytics make sense only if you, as a store owner, know which reports should be analyzed, how to access them and how to interpret the results. Most importantly, you should track where your customers visit your shop from, which sales channels are used the most and how your customers behave while browsing your store.

read more

1 July

Marketing Guide - One Page Shop for leading an effective product marketing campaign

IdoSell Shop now supports a new standard - One Page Shop (OPS), which works like a product landing page with full online store functionality. It is perfect for seasonal promotions, or selling flagship products from a specific brand. One Page Shop is also perfect for bringing new products to the market, by exposing them on their own, dedicated shopping page.

read more


5 May

Guidebook: How does a modern online store design influence sales? | Part 2

Web design means graphic design of online pages, which combines esthetics with functionality. Thus, it is not hard to come to the conclusion that designing both eye-catching and effective online store can be challenging. Thus, such task should be left to experienced professionals. However, before you commission creating an online store template, think which elements supporting sales should be implemented. Have a look at the second part of our guidebook.

read more

22 February

Guidebook: Why building a strong online store brand should constitute an important element of your marketing strategy?

Conducting a price war with competitors is one of fundamental mistakes online store managers make. Most often they forget that the main stimulus leading to purchasing decisions are emotions which are created by the brand. Maybe it's high time you provided your customers with such experiences?

read more


9 October

Guide: How a modern online store design influences sales | Part 1

Web design is a specialization based on graphical design of websites, which combines aesthetics with functionality. So it is not difficult to conclude that designing a beautiful, yet effective online store can be a real challenge. Therefore, it is best to entrust such a task to experienced specialists. But before you commission the template design for your online store, consider which elements supporting sales should be included. Research conducted by MeasuringU in 2014 on a group of 2,300 people indicates that, on average, 23% of them do not complete the purchase because of poor usability of the store. Instead of increasing the advertising budget, manipulating the price or giving out rebates, which in fact lower your income, start from improving the user experience. So what exactly should you pay attention to?

read more

1 October

Guidebook: Omnichannel in e-commerce - a few words about multi-channel sales

E-commerce is not just a mere complement to online sales, but also a channel moving towards a symbiosis with traditional sales. In the past, e-commerce used to be treated only as a complement to brick-and-mortar sales. If we combine the potential of these channels, we can get benefits from the strategy which is usually called the omnichannel model.

read more


25 September

Guidebook: 5 reasons why you should start using Instagram to promote your online store

In marketing, any method of conveying the message is important, but pictures and videos are the most effective. In the end, it is said that a picture is worth a thousand words. Instagram is a social medium that...

read more